A fresh new idea in apparel

Daya By Zendaya

Designed and curated by the icon
celebrity Zendaya Coleman

Let me tell you a little about the brand...


Daya by Zendaya is a dope new clothing line personally curated by none other than Zendaya Coleman and celebrity stylist Law Roach. With their sickening eye for style, the two have set out to break every fashion rule and create a legendary label transforming what you know about high fashion. 

The contemporary brand is a diverse and unapologetic statement designed for all ages, shapes and nationalities! What started as a stroke of inspiration has now transpired into a fresh label adding iconic pieces to your wardrobe and keeping you fly when it's time to make moves.